Sometimes the scariest part of the project is what you don’t know. We can be warned about all the potential risks, issues, technology roadblocks, end user concerns and customer concerns, but those unknowns that loom concerning the environments we are entering into can often be the most problematic and are not for the faint of heart. Project managers…prepare to enter the cave of darkness…or start asking questions fast so you aren’t caught off guard by cultural, social, political and physical environment issues concerning your project customer. You certainly can’t control all of them – or even most of them – and you certainly can’t prepare for everything, but you can work hard at being aware and keeping your team aware before you jump headfirst into the project.
Virtually all projects are planned and implemented in a social, economic, and environmental context, and have intended and unintended positive and/or negative impacts. The project team – starting at the top with the project manager – should always consider the project in its cultural, social, international, political, and physical environmental contexts. Perception of the project from these standpoints will help the team prepare for issues, plan for risks, and better understand that factors at work around, and possible even against, your project.
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